Peugeot Philippines is set to have a new distributor in the country within the year. The French brand will now be under the Spanish-based Astara company Astara and will take over where its current distributor Columbian Autocar Corporation has left off.
The announcement has yet to be formally made, but it appears that Astara has already jumped the gun as it features Peugeot as one of its new markets on its official website. As a bit of a backgrounder, Astara operates in 14 countries around the world. While these markets are primarily in the European and Latin American regions, the company still has years’ worth of experience backing it up. It currently has dealerships in Spain, Portugal, Belgium, Germany, the Netherlands, Luxembourg, Poland, Finland, Sweden, Switzerland, Chile, Colombia, and Argentina. What makes the Philippines special is that it will be the first Southeast Asian presence for the company which could open more doors for its expansion within the ASEAN region.
Peugeot Philippines to get a new distributor soon
The third time’s the charm as the new distributor Astara is well known globally
Autodeal on Jan 06, 2022You are here:HomeLatest StoriesNewsPeugeot Philippines to get a new distributor soon
Peugeot Philippines is set to have a new distributor in the country within the year. The French brand will now be under the Spanish-based Astara company Astara and will take over where its current distributor Columbian Autocar Corporation has left off.
The announcement has yet to be formally made, but it appears that Astara has already jumped the gun as it features Peugeot as one of its new markets on its official website. As a bit of a backgrounder, Astara operates in 14 countries around the world. While these markets are primarily in the European and Latin American regions, the company still has years’ worth of experience backing it up. It currently has dealerships in Spain, Portugal, Belgium, Germany, the Netherlands, Luxembourg, Poland, Finland, Sweden, Switzerland, Chile, Colombia, and Argentina. What makes the Philippines special is that it will be the first Southeast Asian presence for the company which could open more doors for its expansion within the ASEAN region.
Astara also distributes 29 car brands globally which include Kia, Nissan, Subaru, Jeep, Fiat, and Dodge. They also employ around 2,500 personnel and have a track record of selling around 200,000 vehicles per year in all of the markets they operate in.
While the details have yet to be finalized, the Astara group will likely relaunch Peugeot in the local market by building upon the current lineup with the introduction of the facelifted Peugeot 5008. The company could also bring in a new set of crossovers to match the current trend in the local market. If these are priced right, the French brand could become a competitive player in the country. Astara could also focus on further expanding the brand’s dealership network which currently only has five facilities in the Philippines.
With that said, we will still need to wait for an official announcement and to see the official change of distributorship along with Astara’s plans for Peugeot in the coming months.
Related Articles
Astara PH appoints industry veteran Arlan Reyes as Peugeot and JMC brand headHave yourself the Merriest Christmas with Peugeot’s Holiday PromoPeugeot Philippines’ dealerships will speak a new design languagePeugeot previews the e-2008 at the 2023 Manila International Auto ShowPeugeot puts hybrid tech in the 3008 and 5008 for Europe in 2024, cutting fuel consumption by 15 percent
Latest News
- Hyundai unveils the updated Stargazer MPV / NewsJerome Tresvalles · Oct 14, 2025The 2026 Hyundai Stargazer has landed in the Philippines with a fresh look, improved cabin, and upgraded tech features.
- Nissan teases its future product line at the Japan Mobility Show / NewsShaynah Miranda · Oct 14, 2025Nissan gives a look at what’s coming with the all-new LEAF and other future-ready vehicles at this year’s show.
- JETOUR Auto Philippines joins UAAGI brand portfolio / NewsAutodeal · Oct 13, 2025Renowned automotive powerhouse UAAGI continues to expand its lineup as it officially welcomes JETOUR Auto Philippines to its portfolio.
Popular Articles
- Cheapest cars under P700,000 in the PhilippinesJerome Tresvalles · Sep 02, 2024
- First car or next car, the Ford EcoSport is a tough package to beatJun 18, 2021
- Car Maintenance checklist and guide – here’s everything you need to knowEarl Lee · Jan 12, 2021
- Most fuel efficient family cars in the PhilippinesBryan Aaron Rivera · Nov 27, 2020
- 2021 Geely Okavango — Everything you need to knowJoey Deriquito · Nov 19, 2020
- Family cars in the Philippines with the biggest trunksSep 20, 2023
- Head to head: Toyota Rush vs. Suzuki XL7Joey Deriquito · Oct 28, 2020
- Why oil changes are important for your carEarl Lee · Nov 10, 2020
- 2021 Kia Stonic — What you need to know about itJoey Deriquito · Oct 16, 2020
- Top 7 tips for buying a used car in the PhilippinesJoey Deriquito · Nov 26, 2020
