Top Ten Bestselling Cars and Brands in the Philippines: A 2025 Market Overview
Christian García M.
June 26, 2025
The Philippine automotive market in 2025 continues to reflect a growing preference for fuel-efficient, practical, and value-driven vehicles. Compact cars and SUVs, with their blend of affordability, functionality, and fuel economy, dominate sales charts. Filipinos prioritize value for money, reliability, and low running costs, steering away from unnecessary luxury and focusing on the essentials.
Here’s a look at the top-selling cars and brands that are capturing the attention of Filipino car buyers in 2025:
Top 5 Bestselling Cars in the Philippines (January-June 2025)
1. Toyota Vios: (Approx. 7,500 units sold)
Toyota Vios continues to reign supreme in the Philippine market. Its reputation for bulletproof reliability, fuel efficiency, and affordable maintenance makes it a favorite among first-time car buyers, families, and those looking for a dependable daily driver. The latest generation Vios boasts refreshed styling and updated features, further cementing its position as the king of subcompact sedans. High value for money and a well-established dealer network make it unbeatable.
Key selling points: Reliability, Fuel Efficiency, Affordable Maintenance
2. Mitsubishi Xpander: (Approx. 6,800 units sold)
The Mitsubishi Xpander remains a top choice in the MPV segment. Its spacious cabin, versatile seating configuration, and rugged styling appeal to Filipino families who need a vehicle that can handle both city driving and out-of-town adventures. The Xpander’s value proposition is strong, offering a lot of space and features for its price point.
Key selling points: Spaciousness, Versatility, Value for Money
3. Toyota Hilux: (Approx. 6,200 units sold)
The Toyota Hilux has earned its place as a workhorse in the Philippines. Known for its durability, reliability, and off-road capability, the Hilux is the go-to choice for businesses, farmers, and individuals who need a tough and dependable pickup truck. Despite increased competition, the Hilux remains the standard by which all other pickups are judged.
Key selling points: Durability, Reliability, Off-Road Capability
4. Ford Ranger: (Approx. 5,500 units sold)
The Ford Ranger continues to gain ground in the pickup truck segment. With its bold styling, powerful engine options, and advanced technology features, the Ranger appeals to buyers who want a truck that is both capable and comfortable. It offers a more premium feel compared to some of its competitors, making it a strong contender in the market.
Key selling points: Styling, Performance, Technology
5. Suzuki Ertiga: (Approx. 5,000 units sold)
The Suzuki Ertiga provides a budget-friendly and practical MPV option. Its compact size makes it easy to maneuver in city traffic, while its spacious interior can comfortably accommodate up to seven passengers. The Ertiga’s fuel efficiency and low price point make it an attractive choice for budget-conscious buyers.
Key selling points: Affordability, Fuel Efficiency, Compact Size
Common Threads: What Drives Sales?
These top-selling models share several key characteristics that resonate with Filipino car buyers:
- Competitive Pricing: Affordability is a major factor, allowing buyers to access a new car without breaking the bank.
- Reliability and Durability: Filipino buyers prioritize vehicles known for their long-term dependability and low maintenance costs.
- Fuel Efficiency: With fluctuating fuel prices, fuel economy is a critical consideration for most buyers.
- Practicality and Versatility: Vehicles that can serve multiple purposes, whether it’s transporting families, carrying cargo, or navigating rough roads, are highly valued.
- Strong Brand Reputation: Toyota’s dominance, for example, is built on decades of trust and a proven track record.
The Rise of Chinese Brands and Changing Consumer Habits
2025 sees the continued rise of Chinese brands like MG and Geely, offering vehicles with attractive features at competitive price points. Filipinos are becoming more open to considering these brands, especially those offering long warranties and modern technology. This shift reflects a willingness to explore new options that provide good value for money.
Furthermore, practicality and affordability are taking precedence over luxury features. Buyers are prioritizing vehicles that are easy to maintain, comply with urban driving restrictions, and offer affordable mobility in the face of rising costs.
Why These Vehicles Are Winning in 2025
- Exceptional Value for Money: They provide access to a new vehicle without excessive financial strain.
- Low Running Costs: Emphasizing fuel efficiency and a reputation for reliability.
- Well-Suited Features: Providing essential technologies expected in modern cars (connectivity, screens, safety features) without unnecessary extravagance.
This trend is expected to continue as long as economic conditions and urban traffic regulations remain stringent. Models like the Vios, Xpander, Hilux, Ranger, and Ertiga are likely to remain popular by offering the combination of practicality, affordability, and reliability that Filipino car buyers demand.
Top 10 Bestselling Electric Cars in the Philippines (2024)
Christian García M.
January 3, 2025
The electric vehicle (EV) market in the Philippines experienced notable growth in 2024, though challenges remain in establishing EVs as a dominant choice. While overall EV sales increased moderately by 4.21% compared to 2023, market share remained relatively static at 5.36%, mirroring the previous year.
Leading the Pack:
The trendsetter in this segment is undoubtedly the Tesla Model 3, securing its position as the bestselling EV in the Philippines for 2024. This electric sedan registered a total of 11,043 units, bolstered by its impressive range, recent updates, and competitive pricing. The Tesla Model Y followed in second place with 5,495 units registered, although this was a 19% decrease from the previous year.
Emerging Brands and Models:
While Tesla dominated, other models also captured Filipino drivers’ interest. The MG4 Electric, a compact EV, came in third with 2,668 units sold. Despite a slight sales drop of 14% from 2023, it remains a strong contender.
The Volvo EX30 also made a significant impact, ranking as the fourth bestselling EV with 2,358 units. This compact SUV experienced substantial growth and is gaining traction due to its design and innovative technology.
Other notable EVs include the BMW iX1, MINI Electric, and Mercedes-Benz EQA, which performed well in the premium EV market. Furthermore, brands like BYD have entered the radar of Filipino buyers with models such as the BYD Atto 3 and BYD Dolphin, indicating a growing influence of Chinese manufacturers in the sector.
Overall Performance and Challenges:
In total, 65,478 electric cars were registered in 2024, a positive figure but still below the decarbonization goals set by ASEAN. Plug-in hybrid sales decreased by 5%, registering 59,707 units, suggesting a market shift towards conventional hybrids and pure EVs.
The 5.36% market share for EVs remains insufficient to meet the 2030 environmental targets. However, the increasing availability of options, infrastructure investments like charging stations, and government incentives aim to change this trend in the coming years.
Top Bestselling EVs in 2024 (Philippines):
- Tesla Model 3: 11,043 units
- Tesla Model Y: 5,495 units
- MG4 Electric: 2,668 units
- Volvo EX30: 2,358 units
- BMW iX1: 1,807 units
- MINI Electric: 1,743 units
- Mercedes-Benz EQA: 1,647 units
- BYD Atto 3: 1,231 units
- BYD Dolphin: 1,154 units
- KIA Niro: 1,093 units
Tesla’s dominance and the emergence of brands like MG and Volvo reflect the diversifying EV market in the Philippines. However, significant progress is needed to reach the market penetration rates seen in other Asian countries.
Top-Selling Hybrids in the Philippines: 2024
Christian García M.
January 3, 2025
The market for hybrids and plug-in hybrids (PHEVs) in the Philippines continues to evolve, playing a crucial role in the transition to sustainable mobility. In 2024, these vehicles positioned themselves as a compelling option for drivers seeking an intermediate solution between traditional combustion engines and pure electric vehicles.
Plug-In Hybrids:
Despite a slight decrease in global sales in 2024, plug-in hybrids remain an attractive choice in the Philippines. The Mercedes-Benz GLC Class emerged as the bestselling model in this segment, with 4,988 units registered throughout the year, marking an impressive increase of 127.45% compared to 2023. This SUV stands out due to its combination of advanced technology, comfort, and a design that appeals to a broad range of drivers.
The Ford Kuga took second place among plug-in hybrids, with 3,194 units sold, despite a 15.46% decrease in sales. In third place was the Cupra Formentor, which experienced notable growth of 85.16% in registrations, reaching 3,194 units.
Non-Plug-In Hybrids
Toyota Corolla came out as the overall leader.
With the price of the car ₱1,663,000 and a sales of 22,129 units.
Market Dynamics and Challenges
Electrified car technology had an overall slowdown.
This also includes plug-in hybrids and electric cars. With
plug-in hybrids made up only 5.8% of the total car sales,
While pur electric sales had reached 5.6%. As there is still interest
In sustainable models. The speed of adoption is slow.
Incentives
The reason for the interest in Hybrid and Plug in Vehicles are from
government efforts like MOVES III Plan.
This program gave large economic incentives. Both for
Purchasing hybrid and electric vehicles and for the
Installation of charging points. As it had lowered the barriers
For these vehicles.
It is evident that non-plug-in hybrids continue to dominate and
Show that the role of being a solution to those that
are not ready to go to an electric vehicle.
Top Bestselling Cars of 2024: Market Leaders
Christian García M.
January 3, 2025
The automotive market had a good year.
As they reach a milestone as over one million cars were
Registered in 2024. As it has marked a milestone for the
First time since 2019. There was an increase of 7.1% since 2023.
And had a good start in December with 105,346 in sales.
The sales from those two year represent the recovery of the sector.
That was damaged from the pandemic.
Top sellers of Models
Was led by Dacia Sandero which as lead by 32,994.
Toyota Corolla was the second with 22,129 sales.
Seat Ibiza as sold 22,021 sales.
This has made it the top three popular cars.
Top 10 Bestselling Cars in the Philippines in 2024
- Dacia Sandero: 32,994 units.
- Toyota Corolla: 22,129 units.
- Seat Ibiza: 22,021 units.
- Hyundai Tucson: 21,595 units.
- MG ZS: 20,386 units.
- Seat Arona: 20,269 units.
- Renault Clio: 19,705 units.
- Toyota C-HR: 18,582 units.
- Toyota Yaris Cross: 18,380 units.
- Kia Sportage: 18,338 units.
(Refer to previous article for selling points)
Toyota as the years top selling brand.
With 95,614 units registered in the Philippines.
This achievement shows there reputation as leader.
There move towards sustainable technology had also helped.
Diesel, Electric, and Hybrid:
Vehicles sold as well as new statistics showed.
That electric and hybrid are on the rise, While
Diesel and gas are going on the decline.
But the sales of electric are still not that high.
The employers of the sector, like anfac and ganvam.
Are highlighting the need to increase government help.
2024 as had a great mark on the year.
There were record-breaking registration and a clear
trend in sustainability. As the challenge is to maintain the growth
In electric and maintain the momentum from this year.
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